Established since 1987. Beyond the solid background in consumer study, over 30 years, Foresight Research has been instrumental in serving industrial and organization research across the world. We have an extensive network of partner agencies in all the key markets. Being independence means that we can hand pick the ideal partner for each project that we are confident can work with our methodologies.

Starting from understanding your business issues/ challenges. We question to make sure that all angles are covered and we understand your concerns and issues ​

• Offer tailored solutions not one-size-fit-all tool or black-box solution
• The best and most efficient methodology
• Accurate and Relevant data as important input
• Give directions for your challenges
• Providing most value to your research investment
• More than 80% are returning clients.

Shaping products/services ideas
- Ideating, co-creating, validating new ideas and concepts to increase customer engagement

Activating brands
- Understanding and driving brand identity to bring brands to life, to mind and hearts of consumers (and employees) and activate consumer behavior

Shaping products/service
- Optimizing and validating marketing mix variables to drive product/service performance

Shaping customer experience and drive satisfaction
- Encouraging customers to engage and interact with the brand so the business can retain and extend customer base

Answering your business question in every marketing phasing

Our methodology is not something that is taken off a shelf, but is bespoke and created to deliver..
..using a variety of methods and techniques

• face-to-face Interview
• telephone interview
• online
• focus group
• in-depth Interview
• couple/triad Interview
• ethnography
• home visit/accompanied shopping
• auditing/observation
• mystery shopping
• consumer consulting board
• central location test
• etc.

Our client partners range from a small-sized company to a national size in different categories.

• Automotive
• Bank & Finance
• Petroleum
• FMCG
• Property Development
• Food & Beverage
• Medical & Health
• Ratails